Fresh eyes on stagnant setups. Driven by the deep data insights of our LeadOps ecosystem, we identify leaks, fix friction points, and provide the exact roadmap needed to re-energize your marketing and sales efforts—ensuring you land sticky policies at the perfect price point.
When an insurance company’s cost of acquisition begins to spiral out of control, the boardroom instinct is often to panic. Executives are presented with a massive financial hemorrhage, but because data is siloed and departments are divided, they cannot pinpoint exactly where the funnel is leaking.
Is the lead data stale? Are the call center agents taking hours to make the dial instead of hitting that crucial 10-minute Turn-Around-Time? Is the compliance framework causing friction during the close? Or are the policies simply lapsing before the first premium even clears? When you are too close to the project, finding the exact source of the leak is almost impossible.
Sometimes, a failing marketing channel doesn’t need a completely new product—it just needs a fresh set of eyes.
At Crisp Solutions, our consulting service isn’t about delivering a theoretical, 100-page academic report that gathers dust on a boardroom table. We consult because we know exactly where to look. We bring the exact same ruthless, “skin in the game” scrutiny to your business that we apply to our own on-risk campaigns.
We step into the arena and map your entire lead-to-sale journey. We evaluate your tech stack to see if hidden operational costs—like the “resolution tax” from traditional software vendors—are quietly eating away at your margins. We audit your lead generation sources to weed out the vanity metrics and identify pure intent. We move in, find the friction, identify the leaks, and provide the precise, actionable roadmap required to stop the bleeding.
We don’t deal in hypotheticals. A year ago, we put this consulting philosophy to the ultimate test with a major funeral insurance brand in South Africa. Following a recent acquisition, the direct arm of their business was placed under the microscope. Our audit revealed a massive financial hemorrhage: an absolute mess in their cost of acquisition.
They were sitting at a crossroads with two choices: close the direct arm of their business entirely, or contract with a new partner to fix it.
They chose the latter, and we stepped into the arena. We didn’t just give them advice and walk away; we backed our consulting with our own balance sheet. We took the campaign entirely on risk, absorbed the upfront marketing capital, and redesigned their funnel from the ground up. A year later, they haven’t just stopped the bleeding—they have scaled significantly. Last month alone, that precise science allowed us to bank 8,000 funeral policies for them.
Whether you need us to provide the strategic roadmap so your internal team can fix the leaks, or you want us to take over the marketing and sales fulfillment completely on our own balance sheet, we have the hardcore performance expertise to turn a stagnant channel into a highly bankable asset.
Are you ready to get a fresh set of eyes on your funnel? Let’s set up some time to look at the metrics that actually make sense to your bottom line. Then, we might just bake you a loaf of bread you can eat today and pay for tomorrow.
Performance at scale
Whether you are an insurance provider looking to bring a game-changing product to market, or a marketing manager tired of seeing your budget disappear into a “black box,” we’re here to change the narrative.
And to the hot shot marketers out there—we’re always looking for the best in the business. If you have the drive to match our pace, there’s a seat at our table.
We create sticky policies using our expertise, capital & network of global marketers!
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Chief Exec, Crisp Solutions
Insurance growth with transparency, scale and accountability.
